by David Rothschild | Feb 17, 2011 | SEO, SEO Basics, white hat seo company
The news is abuzz with articles about JCPenny.com and how they used black-hat SEO techniques to scam Google and innocent online consumers. This is a sensational story because JC Penny is a large company and they were utilizing a massive amount of irrelevant...
by David Rothschild | Jan 28, 2011 | Google, Original Content, SEO
For years, spam and duplicate content has been in a battle with Google’s search algorithm. The obvious point of Google search is to find the most relevant and most original content related to your search query. For example, if you search for “San...
by David Rothschild | Dec 8, 2010 | Google, google places, San Francisco SEO
“Contextual Discovery” is a new Google search term coined by Google VP of Local Places Marissa Meyer. Essentially, contextual discovery refers to utilizing a individual’s location across a number of Google products, including Places, Latitude,...
by David Rothschild | Nov 19, 2010 | America's Keyword Report, Google
This edition of America’s Keyword Report checks out the US monthly Google search volume on all those celebrities you hear so often about. While creating the report, I found a really interesting trend that correlates younger celebrity age to more Google...
by David Rothschild | Nov 3, 2010 | Adwords, political SEO, SEO
I recently was Googling some information on California’s recent proposition 23, which if passed would have banned a ground-breaking clean energy bill. The ‘No on 23’ site pops first in the results, above two ‘Yes on 23’ sites. For...
