by David Rothschild | Sep 29, 2010 | Adwords, keywords, SEO, SEO Basics
We generally kick off all our PPC and SEO projects with some basic questions to further develop an understanding of our client’s market space. The goal of this is to determine what keywords we will end up targeting both for an SEO and PPC marketing campaign. If...
by David Rothschild | Oct 16, 2009 | SEO, SEO Basics, SEO Tutorial, SEO Writing
A Zen ‘Koan’ is a short story or sentence that seems paradoxical in nature, but can also prove to enlighten a person. One Koan states: “What is the sound of one hand clapping?” SEO Writing is also a bit of a paradox, due to the fact that all...
