by David Rothschild | Oct 16, 2009 | SEO, SEO Basics, SEO Tutorial, SEO Writing
A Zen ‘Koan’ is a short story or sentence that seems paradoxical in nature, but can also prove to enlighten a person. One Koan states: “What is the sound of one hand clapping?” SEO Writing is also a bit of a paradox, due to the fact that all...
by David Rothschild | Oct 13, 2009 | Google, Random
Here’s to Google Docs Open Collaboration At your finger tips One thing you should know about the Insight Forge team here in San Francisco: we’re all pretty big Google Document devotees. We utilize Google Docs for pretty much everything – idea...
by David Rothschild | Oct 8, 2009 | SEO, SEO Basics, Social Media Marketing
Another hot trend in search engine optimization is social media marketing. Approaching social media work from a beginner’s standpoint can be a daunting task. There are a ton of tools, sites and ‘expert’ opinions which you will find shoved in your...
by David Rothschild | Oct 6, 2009 | Adwords, SEO
The Associated Press reported that online advertising has felt the recent economic slump, falling 5% in the first half of 2009. Although online advertising as a whole has felt the pressure, search advertising seems to be doing fine. Google Inc., which controls 2/3...
by David Rothschild | Oct 5, 2009 | News, Random, San Francisco
Dr. Elizabeth Blackburn of the University of San Francisco was one of three scientists to receive the Nobel Prize today for her research on chromosomes. This is not only huge news for the human species (her research on the enzyme Telomerase could be pivotal to...