by David Rothschild | Nov 1, 2010 | America's Keyword Report, Google, keywords
In America, sports make the world go round. Sports fans are likely to drop social, moral, or professional obligations just to make sure they are home in time to watch the game. So how does this obsession reflect in our Google search trends? Do more people search for...
by David Rothschild | Oct 28, 2010 | google places, San Francisco SEO
Google recently started rolling out their new and improved Google Places search results. Essentially, the changes make Google Places listings for local businesses more visible by occupying more real estate (See below for the side by side comparison.) So, the...
by David Rothschild | Oct 20, 2010 | Google, keywords, SEO, SEO Writing
It’s simply strange to think about. There are writers out there, in the present day, who are composing content for two audiences simultaneously: humans and robots. These individuals are search engine optimization (SEO) writers. Writing for SEO means creating...
by David Rothschild | Oct 12, 2010 | America's Keyword Report, keywords
For this edition of “America’s Keyword Report” we ask the question: what kind of foods are Americans Googling? This report is not only indicative of what we like to eat, but also the types of crazy diet fads that are currently sweeping the nation. ...
by David Rothschild | Oct 7, 2010 | Adwords, ppc, SEO
Ah, the age old question: SEO vs PPC. Which is better? There has been quite a bit of analysis on the benefits and detractions of a search engine optimization strategy versus a well-crafted Adwords campaign. It usually breaks down to several distinct characteristics...