by David Rothschild | Sep 29, 2010 | Adwords, keywords, SEO, SEO Basics
We generally kick off all our PPC and SEO projects with some basic questions to further develop an understanding of our client’s market space. The goal of this is to determine what keywords we will end up targeting both for an SEO and PPC marketing campaign. If...
by David Rothschild | Sep 28, 2010 | twitter
I logged onto Twitter today to find out that we apparently had no followers and weren’t following anyone either. After doing a Google real time search I saw that many other Twitterers were complaining about having the same problem. What’s the deal...
by David Rothschild | Sep 24, 2010 | mma, mma marketing, Random
The Insight Forge team likes to have some fun with Photoshop on Fridays. Here’s a recent picture of former UFC light heavyweight champion Lyoto Machida from the recent Shotokan Karate Championship in Brazil. Just goes to show the limit’s of...
by David Rothschild | Sep 23, 2010 | America's Keyword Report, Google, keywords
In a certain respect, Google’s US search trends represents a cross section of the ‘American Collective Consciousness.’ The keywords that people are searching for in any given month are directly related to what’s in the news, what is currently...
by David Rothschild | Sep 20, 2010 | Adwords, Google
Google Adwords has been adding to the number of extensions options for serving ads. Extensions are a great way for businesses to increase visibility on their ads, including options to add an address, phone number or additional site links. Here is the lowdown on each...