by David Rothschild | Aug 3, 2010 | Adwords, Google, SEO
For of us who work in the world of SEO & PPC Marketing, its safe to say that we use a ton of Google’s products. Gmail, Adwords, Google Docs, Spreadsheets, Presentations, Voice, and Analytics are just a few of Google’s tools that we utilize on an...
by David Rothschild | Aug 2, 2010 | Franchise Marketing, Franchise SEO
So you’ve got the hang of updating your twitter feed, blog, and Facebook account on a regular basis. You still don’t have much traction though. What could be wrong? One possibility is you aren’t providing your readers with valuable content. Think...
by David Rothschild | Jul 28, 2010 | San Francisco SEO, Social Media Marketing
San Francisco is truly a unique place. We’ve recently been working with several local businesses & stores within the city, helping out on various fronts. Some businesses need a basic SEO overhaul or a PPC campaign, others require more complex work. The...
by David Rothschild | Jul 13, 2010 | Franchise Marketing, Franchise SEO
One of the primary factors that Google and other search engines use to rank websites is fresh, relevant content. Google’s ‘web crawlers’ view recent articles, news, and updates on a franchise landing page as a sign that the site is important for...
by David Rothschild | Jul 8, 2010 | Adwords, Franchise Adwords, Franchise Marketing, Franchise PPC Marketing, Pay Per Click Marketing, ppc
For a franchise organization with multiple territories, one of the keys for Adwords success is to make each territory as distinct as possible. One way this can be achieved is by utilizing location specific display URLS within your ad text. This display URL should...
